Both a thinker and a doer, David has the uncommon versatility and vision that allows him to collaborate with the world's top minds, organizations and institutions to help them turn theory into action, understanding into change and possibilities into profitable outcomes.

A dynamic quantitative and qualitative market researcher and choice architect, David Fetherstonhaugh holds a Ph.D. in Behavioral Economics and Cognitive Psychology and a M.S. in Statistics from Stanford University. He helps organizations apply key insights - applying academic rigor and real-world marketing acumen to influence decisions and behavior to achieve dramatic change. David's work has spanned many industries, business segments and demographics within opinion science, finance, law, health, online consumer behavior, energy and many others.

David understands how groups and individuals make decisions and he uses this understanding to help his clients transform their business, build their brands and get more out of their investments, their processes and their people. David has the uncanny ability to uncover valuable truths; human truths that can help top business and policy leaders achieve extraordinary outcomes and affect positive change. Prior to his distinguished work as a business consultant and market researcher, David was the Founder and Director of Operations at Featherstone Partners, a senior manager of custom research at Knowledge Networks, and the CEO of Kogora.

The recipient of numerous research awards and grants, David was granted the prestigious National Science Foundation Graduate Fellowship, which makes him a much-heralded scholar who studies what moves and motivates people.