With over 25 years of copywriting expertise, Gil’s unique background includes writing in general ad agencies, sales promotion, direct response and digital media.

As Creative Director of Zeimer’s Advertising Shoppe, he has been a highly prolific copy consultant. For the first half of his career, he was an ad agency copywriter at BBDO, Grey, Ketchum (now Chiat/Day), FSA Advertising and Promotions, and Cohn & Wells Euro RSCG in San Francisco, as well as Bozell & Jacobs and The Bloom Agency in Dallas.

He’s been nominated for more than 25 major industry creative awards, including five CLIOs.

Gil has produced results for a diverse group of clients, such as Wells Fargo, Bank of America, PricewaterhouseCoopers, Palm, Ericsson, Intel, Intuit, Oracle, Symantec, Levi Strauss, Safeway, Hewlett-Packard, FedEx Freight, Charles Schwab, and Visa.

He has introduced many major products during his career: The Visa Debit Card Program to financial institutions, QuickBooks to Quicken users, Palm’s Treo 650 Smartphone, Intel’s Create & Share Camera Pack – its first software product, Loose Fit and Wrinkle-Free Dockers to the trade and consumers for Levi Strauss, and Breath Remedy products from US Dentek.

Gil earned his B.A. and 27/30 of his M.A. degree at San Francisco State University.